Top Signs It’s Time to Replace Your Restaurant’s Legacy Loyalty System

The battle for the customer has never been so fierce in the restaurant industry. Restaurant operators need to differentiate from the pack and win the hearts and minds of their guests.  Key to achieving this goal is understanding guest data – from all touchpoints – and leveraging this insight to motivate and reward guest behavior. But is your legacy loyalty system truly differentiated and equipped to keep pace with today’s data-intensive, mobile-first world?

5 Ways Your Loyalty Program Can Give You a Competitive Advantage

April is International Customer Loyalty Month and what better time to evaluate your own loyalty program? Regardless of your specific vertical — e.g. restaurant, hospitality or retail — successful loyalty programs all share the same winning formula.

To gain competitive advantage, it’s time to think beyond points and rewards, and ensure your program meets the following five criteria.

Find us at Brandy 2017

Find Stellar Loyalty at Brandy 2017

Stellar Loyalty is thrilled to not only be attending but also sponsoring BRANDY 2017 in Milan, Italy, October 18th-19th.

BRANDY is Italy’s annual event focused exclusively on brands. Bringing together  senior executives of Italy’s top brands with leading technology and marketing service providers, BRANDY has created a community of over 1,000 professionals in just two years. BRANDY gathers professionals interested in remixing experiences and innovative perspectives from various industries, including retail, CPG, hospitality, and entertainment.

Stellar Loyalty-Robot Machine

Machines Rising In Customer Loyalty

Merrill Lynch uses machine learning to automate investors’ portfolios, Facebook employs it to curate newsfeed content, and Google’s self-driving cars rely on it to navigate the roads.  Thanks to machine learning’s ability to analyze data with greater speed and more accuracy than any human — in a more cost-effective way — the technology is now being embraced by countless industries and businesses have big plans for it in 2017.

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Who Moved The Front Door? A New Reality For Retail And Restaurants

The data is irrefutable. Retail is under pressure. As one of our company co-founders put it, “the front door has moved” and consumers are buying without ever crossing a store’s threshold. Everything they used to do in the physical world is made faster and easier in the virtual world, from discovery to recommendations, to purchase and delivery.