Stellar Spotlight

Navigating the Modern Loyalty Landscape

Navigating the loyalty landscape, a terrain that is always evolving, means constantly being on the lookout for the next big thing. The masterminds of modern loyalty programs are keenly that loyalty has moved well beyond the point-heavy system it once was and know not only the current loyalty landscape, but are aware of every shift and where it’s heading. Here are several significant shifts in the loyalty landscape that brands looking to boost their loyalty programs should be aware of.